At The Coca-Cola Company, we’ve continued our journey to be a more helpful and effective partner in efforts to address the serious problem of obesity around the world. Over the past three years, we’ve listened and learned from the public health community, our customers, associates and our consumers to understand the most appropriate role we can play to support the fight against obesity in a way that is credible, transparent, and beneficial for everyone. We plan to continue this effort as we endeavor to meet the changing needs of our consumers and the communities we serve.
We have made the decisive shift to become a total beverage company and we are giving people around the world more of the drinks they want and how they want them – whether that means less sugar, more natural sources, or organic. Because we agree that people should not eat or drink too much sugar, we are taking specific, meaningful actions, including introducing more low- and no-sugar brands globally, investing in sugar alternatives and continuing to expand the availability of smaller packages like mini-cans across our markets.
We launched about 600 new products in the past year. Of those, more than 250 were low- or no-sugar, and more than 400 were juices, teas, waters and other non-sparkling beverages. We’re also making reduced-sugar products more available through reformulation and we’re making our zero-sugar products taste even better and promoting them more. Consumers are responding to the actions we’re taking and we continue to see strong growth in our zero-sugar portfolio as well as in smaller pack sizes.
In addition to the actions we are taking in the marketplace, we have implemented our guiding principles that define how we provide financial support for well-being partnerships and scientific research. As we follow these guidelines, we continue to have fewer items to disclose in our transparency report during each reporting period.
We remain committed to disclosing, at regular intervals, any financial commitments we make to health and well-being scientific related scientific research or partnerships that meet the criteria outlined in our transparency website. The updated report reflects investments in scientific research and partnerships from January 1, 2010 through December 31, 2018. You may view the updated report here.
We invite you to read more about the steps we are taking to fight obesity and help consumers reduce consumption of added sugars in our latest sustainability report.